‘This place has our heart’

Urban Boondocks owner addresses office park proposal

Desiree Reid, owner of Urban Boondocks in Yukon, right, and her mother Rita Sevier, left, stand outside Reid’s Urban Boondocks that is at the center of proposed development that would bring an office park and other new structures to Yukon’s Main Street, State Highway 66 downtown. (Photo by Robert Medley)

By Robert Medley
Managing Editor

When Urban Boondocks owner Desiree Reid looked at online plans for a proposed Main Street Yukon office park, high-rise apartment building and a parking garage near the landmark downtown grain elevators, she noticed something concerning.

Her business at 115 W. Main Street, in a renovated building used now for her eclectic shop of local crafts and clothing, was not in the plans.

Her business appeared to be gone from the artist’s renderings she saw.

The developer of the project is David Jones, owner of David Jones Commercial Real Estate in Dallas. Jones moved to Yukon in 1959, and he is a 1968 graduate of Yukon High School and a 1972 University of Oklahoma graduate. Jones has proposed a sweeping change for the area along both north and south sides of State Highway 66, Yukon’s Main Street.

Jones said the plans are not final, and any drawings by architects and designers are just drawings at this point.

The plans have not been presented yet to the Yukon Planning Commission.

Jones’ plan includes a new five-story, high end office park, apartment building, two multi-level parking garages, and a hotel and convention center on Main Street.

Jones said the historic value of the landmark Yukon buildings including Yukon’s Best Flour Mill and the Farmers Co-Op grain elevator are to be preserved in the plan.

Reid said she has invested her time, money and passion in her Yukon business Urban Boondocks.

“This place has our heart,” Reid said.


Reid said she has had offers for her property from realtors but not directly from the developers of the plan.

“I think that this needs to all be considered by the community. It will affect small businesses directly involving Main Street and historic Main Street,” Reid said.

Reid has been involved in the Yukon Chamber of Commerce and the Yukon Main Street organization.

She said she is concerned with Yukon’s “historic corridor” from Cornwell to Garth Brooks Boulevard.

“I understand that plans can change but it is concerning as a business here with no intentions of selling,” Reid said.

Her Urban Boondocks, Yukon Main Street business received the “Best New Business” award recently from the Oklahoma Main Street Center.

On a roadside property along State Highway 66 in Yukon, previously stood a dilapidated historic building with infinite potential, neglected in vacant disrepair for over a decade, according to a news release from the Oklahoma Main Street Center.

She said she would like to preserve Historic Main Street.

“I’m not opposed to bringing in vitality and filing in the gaps, we are not opposed to that at all,” she said.

“But a technology park, sky-rise and parking garage may have a place in Yukon but it might go against the preservation efforts of the landmarks,” Reid said.

Urban Boondocks Market is described as a vibrant, unique shop “for old souls & American Dreamers.” Rehabilitating the building at 115 W. Main Street themselves.

Reid said she has worked on restoring the building she is in since 2016. She said there is pottery, woodwork and crafts from local people

“We just want to be part of the community and keep Main Street preserved,” Reid said.

If approved, the plan for the office park and technology center could be built starting in spring, 2022 and take about a year and a half to complete.

Jones said land in the area is being surveyed and is under contract.