Fashion Week comes to Yukon

‘Summer Evening’ Style on 66 set Aug. 3 at Progress Room

Urban Oak fashionistas, from left, Gracie Kroutil, Piper, Sophie Moore, Hannah Becerra, Jill Groce, and Anna Wright model some of the outfits sold at the boutique during Yukon Main Street’s 2022 “Style on 66” fashion show. The annual event has been moved from the spring to Aug. 3 at The Progress Room, 10 W Main. (Photo by Cara Pattison)

By Conrad Dudderar
Staff Writer

Nearly 40 local models will showcase the newest trends as they hit the catwalk inside The Progress Room, 10 W Main, for Yukon Main Street’s Style on 66 fashion show.

Route 66 Style Show

The annual event – which is being moved this year from the spring – will be 5:30-7:30 p.m. Thursday, Aug. 3 inside the Yukon event center. Women and men alike are encouraged to come check out the latest fall fashions.

“I want everyone to come and feel like they should be there,” style show chair Erika Stark said. “This is a great event because it will bring more visitors to Yukon Main Street – and more business to our retailers and our venue.”

Participating shops showing off their clothing will be Avery Joe’s Boutique, MainStreet Marketplace, Marlee Rose Boutique, Mirror Mirror Boutique, MOVI Clothing, and Urban Boondocks Market.

Avery Joe’s model Nina Jessen gets sassy on the catwalk to the delight of the crowd during the last Yukon Main Street “Style on 66” fashion show in April 2022. This year’s event will be 5:30-7:30 p.m. Thursday, Aug. 3 inside The Progress Room, 10 W Main. (Photo by Cara Pattison)

Marlee and MOVI are new to the event this year.

“They will be bringing out lines of their fall wardrobes,” Stark said. “They have all different styles. We have everything from kids’ to plus size coming.

“We’re going to have a good variety of everything.”

Style show theme is “A Summer Evening.”

“The runway will look like you’re driving downtown,” Stark said. “The Progress Room is a great place because it’s right there on Main Street and there’s plenty of space.

“We’re only having five tables that can be sponsored, and those will be at the very end of the runway. The rest will be fashion show seating.”

Moving the Style on 66 fashion show from Saturday daytime to Thursday evening will allow shop owners to be more engaged in this event – instead of having to rush off to open their stores to customers, Stark added.

“Once we decided on an evening show, it only made sense to bring a fresh look with up-close seating along the runway – and with enhanced lighting on the runway, similar to New York’s Fashion Week.”


Yukon’s Style on 66 fashion show will lead up to the Oklahoma “Tax-Free Weekend” Aug. 4-6.

“This will give people incentives to come back over the weekend to shop before school starts,” Stark said.

Tysen Hazel models a spring outfit during the last “Style on 66” fashion show in spring 2022. The annual Yukon Main Street event has been moved this year to Aug. 3 at The Progress Room, 10 W Main. (Photo by Cara Pattison)

Other highlights of Yukon Main Street’s Style on 66 Fashion Show will be live music featuring local talent Zach Shomaker, grazing tables sure to satisfy the palette, along with a s’mores bar and chocolate fountain.

Drink offerings will help celebrate the Aug. 3rd observance of National White Wine Day and National Watermelon Day.

“Our goal is to get 150 people there,” said Stark, co-owner and co-manager of The Progress Room. “We have the capacity for 650.

“I would love to get that big of a crowd there. That would bring in so much money to benefit the Yukon Main Street program.”

This is a ticketed event with individual tickets at $25 each, according to Yukon Main Street Director Vicki Davis.

Discounts are offered for multiple ticket orders made through Aug. 2. All tickets sold at the door will be $25 until sold out.

Tickets may be purchased online at

For more information, call the Yukon Main Street office at (405) 350-5999 or e-mail